6 fascinating facts about Fritos corn chips

The popular snack has ties to Bugs Bunny, Disneyland and the L.A. Dodgers.

Top image: Thinkstock

Over eight decades ago, a man in Southwest Texas named C. E. Doolin deep fried some masa and the Frito was born. Over the years, the Frito has become a favorite snack and an ingredient for some ingenious junk food. Here are six things you might not know about Fritos.

1. The snack dates back to 1932, a decade before mass produced tortilla chips.

As unlikely as it seems in hindsight, the Frito has a longer commercial history than the tortilla chip, which was first sold out of L.A. 

2. Mel Blanc was the voice of Frito Bandito.

The Frito Kid, a blonde cartoon cowboy, was the original product mascot of Fritos until 1967. He was replaced by Frito Bandito, a chip bandit who was pursued by the "Frito Bureau of Investigation." The defamatory caricature was buried in 1971. Though the Bandito was a rather regretful creation, he did have some animation legends behind him. Looney Tunes icon Tex Avery drew the guy and Mel Blanc provided the voice, which was essentially just Speedy Gonzales.

3. The company later had a mascot based on comedian W.C. Fields.

The company replaced F.B. with W.C. Frito, who was modeled after vaudeville funnyman W.C. Fields. The comedian had passed away three decades prior, but apparently retained enough cultural clout to sell snack food to families. Then again, a Groucho Marx stork was pitching pickles.


Image: Fritos commercial, 1973

4. Casa de Fritos was the first Mexican restaurant in Disneyland.

Opening in 1955 and relocating to Frontierland in 1957, this Mexican joint featured a giant animatronic Fritos dispenser that depicted the Frito Kid before of a gold mine set into a hill. Kids would pop in a nickel and the Frito Kid would announce to his unseen miner friend, "Someone else knows what’s good. Another bag of Fritos, Klondike!" A bag would tumble down the rock slide. "They are dark and salted too, Fritos best for you!" Klondike would sing.

Image: eBay

5. The Frito Pie is also known as the Walking Taco and the Texas Straw Hat, depending on where you live.

We hope you have had the pleasure of this ingenious treat. Chili and other assorted nacho and taco toppings are dumped into an open bag of Fritos. Eat with a fork (or a spork, if you have one). In the Midwest, especially around Ohio State games, this sack of goodness is called a Walking Taco. In Texas, some refer to it as a Straw Hat. Elsewhere, it is typically called a Frito Pie.

Image: AP Photo / Matthew Mead

6. You can get a Frito Pie Hot Dog at Dodger Stadium and AT&T Stadium.

The popularity of the Frito Pie has grown over the last decade, from Chicago's super popular taco spot Big Star to sports arenas around the land. If you catch a ballgame in Los Angeles, buy a Frito Pie dog at Dodger Stadium. Cowboys fans can chomp on one in their Dallas megaplex, too.

Image: Culturemap Dallas / AT&T Stadium

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3 Comments

PatrickRsGhost 38 months ago
You can get a "Walking Taco" at almost any QuikTrip store. They have the bags of Frito corn chips that open up like the one in the image, and you just add in the nacho toppings.

We have Frito Chili Pie at home whenever my dad makes up a pot of chili. It's just Fritos, a generous amount of chili, and a lot of cheddar cheese. Bake at 350ºF for 20 minutes or so.
LeeHarper 48 months ago
Another fascinating fact. With all their other brands, regular Fritos has become one of the slowest moving salty snacks for Frito-Lay in stores.
Joe 48 months ago
I've always put Fritos® ON and IN sandwiches…… they're GREAT in a Peanut Butter & Jelly sandwich!
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